Study Finds 100% Of Inventors Who Said 'Watch This' Are Now Dead
Research confirms correlation between confidence and coffins; CDC recommends innovators maintain safe distance from own innovations By Dr. Helena Cassandra, Mortality Studies Correspondent • January 6, 2026
🌕
🪂
REICHELT
"I'll use a dummy"
RIP 1912
🚢
ANDREWS
"Unsinkable"
RIP 1912
🏠
WINSTANLEY
"Bring the storm"
RIP 1703
🔬
MIDGLEY
Leaded gas, CFCs, ropes
RIP 1944
🚗✈️
SMOLINSKI
"Flying Pinto"
RIP 1973
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RUSH
"Safety is waste"
RIP 2023
"The Graveyard of Innovation" — A memorial to those who tested their own inventions and discovered, empirically, that confidence is not load-bearing. Pictured: Six of the estimated 847 inventors whose final peer review was conducted by gravity, pressure, or irony.
CAMBRIDGE, MA — A comprehensive study published this week in the Journal of Preventable Mortality has confirmed what coroners have suspected for centuries: inventors who personally test their own creations die at a rate of 100%, a figure researchers describe as "statistically perfect" and "honestly kind of impressive."
The study, conducted by researchers at MIT's Department of Posthumous Engineering Analysis, examined 847 cases of inventors killed by their own inventions across a 1,000-year period, finding that the phrase "watch this" preceded 94% of fatalities, while "I'll test it myself" accounted for the remaining 6%.
"The data is unambiguous," said lead researcher Dr. Patricia Huang. "If you invent something and then climb into, onto, or underneath it, you will die. Not 'might.' Will. The universe has been running this experiment for millennia and the results are in."
💎 Exhibit A: The Rush Doctrine
"At some point, safety is just pure waste."
— Stockton Rush, whose atoms are now distributed across 2.4 miles of ocean floor
Perhaps no case better illustrates the study's findings than OceanGate CEO Stockton Rush, who spent years arguing that safety regulations were "pure waste" and that worrying about dying was for people who "don't get out of bed." He is now permanently in bed. At 12,500 feet below sea level. In pieces.
Rush died visiting the Titanic wreckage—a ship whose architect, Thomas Andrews, also died aboard his own creation. "Rush achieved the rare double-irony of dying like the people he charged $250,000 to gawk at," noted Dr. Huang. "His submarine imploded in approximately 1/30th of a second—faster than the human brain can process fear. In death, as in life, Stockton Rush refused to waste time on safety."
💎 Exhibit B: The Reichelt Reversal
"I will use a dummy for the test."
— Franz Reichelt, moments before becoming the test dummy (1912)
The study dedicates an entire chapter to what researchers call "The Reichelt Principle"—the phenomenon where inventors promise safety precautions and then abandon them at the crucial moment.
Franz Reichelt invented a wearable parachute coat in 1912. When Parisian authorities asked if he would test it using a dummy, he assured them "absolutely." He then arrived at the Eiffel Tower, saw the cameras rolling, looked at the dummy, looked at immortality, and thought: "What if I simply didn't."
He strapped himself in. He posed for photographs. He stepped off the first platform and discovered—live, on film, in front of everyone who told him not to—that confidence is not a load-bearing material. The footage survives. In it, you can watch a man's entire decision-making process collapse faster than his invention.
"Historians call it 'the most French death in recorded history.' He surrendered to gravity almost immediately."
💎 Exhibit C: The Winstanley Invocation
"I wish to be inside this lighthouse during the greatest storm there ever was."
— Henry Winstanley. Wish status: ✓ Granted
The study's most haunting case involves Henry Winstanley, who built the world's first offshore lighthouse in 1698 and reportedly expressed one specific desire: to experience "the greatest storm there ever was" from inside his creation.
On November 26, 1703, the request was processed.
The Great Storm of 1703 remains, three centuries later, the most severe tempest in British recorded history. It arrived like God had been sitting on a customer service ticket since the lighthouse's completion. The structure didn't just fall—it vanished. No debris. No bodies. No trace. Winstanley and five other men were simply subtracted from existence with such thoroughness that the sea refused to give back even a splinter.
"The lighthouse had stood for five years," Dr. Huang noted. "The storm lasted one night. The universe's response time: impeccable."
🧮 The Inventor Confidence Calculator
Adjust your confidence level and check applicable risk factors to calculate your survival probability:
CautiousModerate"Watch This"☠️ Reichelt Zone ☠️
Will test invention personally
Said "watch this"
Promised to use a dummy
Based design on Ford Pinto
Invention involves heights
Invention involves depths
Called it "unsinkable"
Ignored weight calculations
50%
ESTIMATED SURVIVAL PROBABILITY
Adjust sliders and check risk factors to calculate.
The study's most damning section concerns Thomas Midgley Jr., whom researchers have dubbed "history's most efficiently lethal inventor."
💎 Exhibit D: The Midgley Coefficient
"One man. Three ways to end the world. Zero survivors."
— Environmental historian J.R. McNeill, on Thomas Midgley Jr.'s legacy
Thomas Midgley Jr. invented tetraethyl lead (poisoned generations, lowered global IQ by an estimated 2-5 points), chlorofluorocarbons (punched a hole in the ozone layer that took 40 years to begin healing), and then—after polio left him bedridden—an elaborate rope-and-pulley system that strangled him to death at age 55.
Environmental historian J.R. McNeill called Midgley the single organism who "had more impact on the atmosphere than any other single organism in Earth's history." This is not a compliment. This is a restraining order from the planet.
"He died as he lived," Dr. Huang observed, "tangled in the unintended consequences of his own innovations, having failed to consider that maybe—just maybe—the thing he built might kill something. The rope system was his most environmentally friendly invention. It only killed one person."
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💎 Exhibit E: The Cocking Omission
Weight of human: calculated ✓ Weight of air resistance: calculated ✓ Weight of parachute: [FIELD LEFT BLANK]
— Robert Cocking's calculations, 1837. Results: Gravity shows its work.
Robert Cocking spent years designing the perfect parachute. He calculated everything: the optimal angle, the descent rate, the deployment altitude, the precise physics of air resistance. He forgot to include the weight of the parachute.
Not "miscalculated." Forgot. The thing he was building. The thing that would carry him. The thing between him and the ground. That thing.
On July 24, 1837, Cocking ascended via hot air balloon to 5,000 feet, released his revolutionary parachute, and discovered his omission at approximately the same rate he discovered the ground. His last words are unrecorded. Gravity, however, published a detailed rebuttal.
💎 Exhibit F: The Bogdanov Transaction
Deposit: One aging scientist seeking youth Withdrawal: Tuberculosis, malaria, death Account balance: Closed
— Alexander Bogdanov's final blood transfusion statement, 1928
Alexander Bogdanov, Soviet blood science pioneer, believed he had cracked the code: transfuse blood from a young person, absorb their vitality, reverse aging. Science!
In 1928, he found a willing 21-year-old donor. Young. Willing. Full of life. Also full of tuberculosis. And malaria. But mostly enthusiasm, which Bogdanov mistook for health.
The transfusion proceeded. The young man received Bogdanov's mature, robust blood and recovered completely. Bogdanov received the young man's vibrant, youthful blood and died eleven days later of acute hemolytic reaction complicated by the bonus infections.
"In attempting to steal youth from the young," Dr. Huang noted, "Bogdanov instead received a complimentary sampler of their diseases—a sort of biological 'sorry for your loss' gift basket from the universe. The Soviet government named a lunar crater after him: a cold, dead, airless hole. Fitting."
The H.L. Hunley submarine killed more Confederate sailors than Union ones before firing a single shot. This is not an exaggeration. This is the manifest.
August 1863: First crew drowns during routine dive. Submarine recovered. October 1863: Second crew drowns, including inventor Horace Hunley, during training exercise. Submarine recovered. Again. February 1864: Third crew successfully sinks USS Housatonic, becoming the first submarine to destroy an enemy warship in combat. Third crew then immediately drowns.
"The Confederacy's project management methodology," the study notes, "can be summarized as: If at first you don't succeed, find eight more men willing to enter the death tube. This worked three times. Each crew knew what happened to the previous crew. Each crew climbed in anyway."
The submarine now rests in a Charleston museum—the longest any of its occupants ever stayed above water. The gift shop sells miniature replicas. They float.
💀 Famous Last Words Generator
Click to generate the final words of history's most confident inventors:
"Click the button to generate..."
📉💀
Note: Some quotes are historically documented. Others are satirically extrapolated from the circumstances. All are fatal.
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💎 Exhibit H: The Pinto Vector
"Known design flaw of Ford Pinto: Explodes on impact. Proposed solution: Make it airborne. Outcome: Inevitable."
— AVE Mizar project summary, 1973
In 1973, Henry Smolinski examined the Ford Pinto—a vehicle so flammable that Ford's own internal memo calculated it was cheaper to settle burn victim lawsuits than recall the car—and arrived at a conclusion that no rational engineer should reach: "This needs wings."
The AVE Mizar grafted a Cessna Skymaster airframe onto a Pinto. The idea: drive to the airport, attach wings, fly, land, detach wings, drive away. The reality: during a test flight, the right wing strut detached from the Pinto body, because the Pinto body was a Pinto body.
The car fell. The car exploded. The car did exactly what Pintos do.
"Smolinski had envisioned a future where every family had a flying car," Dr. Huang observed. "He achieved 50% of that vision: his car briefly flew, and then his family had a funeral."
💎 Exhibit I: The Al-Jawhari Abstract (c. 1003 AD)
Hypothesis: Man can fly with wooden wings Methodology: Jump off mosque Sample size: 1 Results: Inconclusive (sample unavailable for follow-up)
— Ismail ibn Hammad al-Jawhari's final experiment
The study traces the inventor-death phenomenon back over a millennium to approximately 1003 AD, when scholar Ismail ibn Hammad al-Jawhari—a lexicographer whose Arabic dictionary remained authoritative for centuries—announced to the gathered citizens of Nishapur that he would demonstrate human flight.
He had prepared wooden wings. He had selected a mosque of appropriate height. He had attracted a crowd of appropriate size. He had not consulted a single bird.
Al-Jawhari leaped. Al-Jawhari fell. Al-Jawhari provided the Arabic-speaking world with a vivid, practical demonstration of a word he himself had probably defined: hubris.
His dictionary survived. His methodology did not. Both remain instructive.
— RMS Titanic performance evaluation, April 15, 1912
Thomas Andrews spent three years as the lead architect of the RMS Titanic, personally approving every rivet, every bulkhead, every gilded fixture. He was, by all accounts, a perfectionist. So naturally, he boarded the maiden voyage—to observe his creation in operation, to note any improvements, to experience the unsinkable ship he had built.
He got to experience all of it.
When the iceberg struck, Andrews reportedly did the math in his head—how fast the compartments were flooding, how long until the bow submerged, how many lifeboats versus how many passengers—and arrived at a number that explained his expression in every account: quiet devastation.
He was last seen in the first-class smoking room, staring at a painting, life jacket untouched on a table beside him. He had calculated exactly how long everyone had to live. He knew the lifeboats wouldn't be enough. He knew whose fault that was.
He went down with his ship because it was, in the most literal sense, his ship. The Titanic took 2 hours and 40 minutes to sink. Andrews had designed it to take longer. In his final moments, he was still critiquing his own work.
"Throughout recorded history, the phrase 'I'll test it myself' has preceded more preventable deaths than 'hold my beer,' 'watch this,' and 'what's the worst that could happen?' combined."
The study concludes with what researchers call "The Unified Field Theory of Inventor Death": the human brain, upon creating something new, develops a blind spot exactly the size and shape of that invention's kill radius.
"Psychologists call it 'optimism bias,'" Dr. Huang explained. "Engineers call it 'confidence in one's design.' Coroners call it 'cause of death.' Historians call it 'a really good chapter.'"
The inventors documented in the study share one trait beyond their creativity: an absolute, bone-deep certainty that their invention—unlike all previous inventions—would not betray them. They climbed into their own submarines. They strapped on their own parachutes. They drove their own exploding cars into the sky.
They were, every one of them, the smartest person in the room.
The room just happened to be filling with water. Or fire. Or the entire Atlantic Ocean.
When reached for comment, the CDC recommended that all inventors "maintain a minimum safe distance of one test dummy between themselves and their creations." The National Academy of Sciences endorsed the recommendation, adding only: "Maybe two dummies. Just to be safe."
A spokesperson for the estate of Franz Reichelt declined to comment but was seen nodding vigorously.
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💬 Reader Comments (2,847)
first • 3 hours ago
first
👎 1,247💬 Reply
NotFirst • 3 hours ago
Congrats you commented "first" on an article about people dying. Real achievement.
👍 892
wint✓ • 2 hours ago
the guy who invented dying from your own invention has the exact same death as me (pending)
👍 47.2k🔄 12.8k💬 Reply
DarwinAwardNominee • 2 hours ago
As an inventor myself, I find this article deeply offensive. I've tested hundreds of my own inventions and I'm perfectly f
👍 8.4k💬 Reply
ConcernedReader • 2 hours ago
...did he just die mid-comment?
👍 3.2k
ReplyGuy • 2 hours ago
RIP. He died doing what he loved: not finishing things.
👍 5.1k
This. • 2 hours ago
This.
👎 421💬 Reply
ActuallyWellAckshually • 1 hour ago
Actually, if you look at the historical record, some of these inventors survived for several seconds after their inventions failed, so technically the 100% fatality rate is misleading. The Reichelt footage shows he was alive for approximately 4.2 seconds of freefall, which means—
👎 6.7k💬 128 replies (all hostile)
TouchGrass • 1 hour ago
least pedantic reddit user
👍 4.3k
SkillIssue69 • 1 hour ago
skill issue tbh. just don't die lmao
👍 2.1k💬 Reply
SirThisIsAWendys • 1 hour ago
Sir this is a Wendy's
👍 892💬 Reply
ConfusedManager • 1 hour ago
No it's not? It's an article about dead inventors?
👎 234
WooshSound • 58 minutes ago
r/woooosh
👍 1.8k
ConspiracyCarl • 1 hour ago
WAKE UP SHEEPLE. These "inventors" didn't die—they were SILENCED by Big Safety Regulation because they knew TOO MUCH. The Titanic was an INSIDE JOB. Andrews is alive and living in Argentina with Elvis and Tupac. Do your own research.
👎 3.4k🚩 Report
FactCheckerMOD • 55 minutes ago
This comment has been flagged for containing less factual information than the satirical article it's responding to.
👍 7.8k
NotCrying • 50 minutes ago
I'm not crying you're crying 😭😭😭
👍 421💬 Reply
EmotionallyStable • 49 minutes ago
...why would anyone be crying? They all died like 100 years ago doing objectively dumb things
👍 2.3k
MyUncleInventedStuff • 45 minutes ago
My uncle actually invented a thing once and he's fine. Well, he's in the hospital. But not because of the thing. Well, partially because of the thing. The thing exploded. But he's fine. Mostly fine. He has a lot of burns. But the point is he's alive. Technically.
👍 3.9k💬 Reply
UsernameChecksOut • 40 minutes ago
Username checks out
👍 1.2k💬 Reply
WaitWhat • 39 minutes ago
Whose username? What are you talking about?
👍 567
UsernameChecksOut • 38 minutes ago
Username checks out
👎 892
GoldThankYou🥇 • 35 minutes ago
The Midgley section had me DYING 💀💀💀
Edit: Thanks for the gold kind stranger!
Edit 2: Wow this really blew up! RIP my inbox
Edit 3: Since this is getting attention, check out my SoundCloud: soundcloud.com/notreallyfamous
👍 4.7k💬 Reply
EditPolice • 34 minutes ago
The edits are longer than your original comment. Be better.
👍 2.1k
DefinitelyNotABot • 30 minutes ago
I am a human person who reads articles! This article about [INVENTOR DEATHS] was very [ADJECTIVE]. I recommend clicking all advertisements on this page for more [CONTENT TYPE]. Visit my profile for [DISCOUNT CODE]!
👎 1.4k🚩 Report
PlotTwist • 25 minutes ago
Plot twist: We're all inside an invention that will eventually kill us. It's called "society."
👍 6.2k💬 Reply
DeepThoughts • 24 minutes ago
r/im14andthisisdeep
👍 3.8k
SourceNeeded • 20 minutes ago
Source?
👍 234💬 Reply
TheGraveyard • 19 minutes ago
The source is the graves. The graves are the source.
👍 5.6k
Ratio • 15 minutes ago
ratio
👎 8.9k💬 Reply
CounterRatio • 14 minutes ago
counter ratio + you fell off + the Titanic fell off + L + Thomas Andrews held
👍 12.1k
DidntReadLOL • 10 minutes ago
tldr?
👎 567💬 Reply
HelpfulRedditor • 9 minutes ago
TL;DR: Inventors test own inventions → Inventors die → Repeat for 1000 years → Nobody learns
Your bold, impulsive nature will serve you well in inventing. It will serve you poorly in testing. Consider: a dummy. Just this once.
♉ Taurus
Your stubborn refusal to change course mirrors that of every submarine inventor in this article. Maybe flex a little.
♊ Gemini
Your dual nature makes you ideal for safety testing: one twin invents, the other twin tests. Problem solved. You're welcome.
♋ Cancer
Your protective shell cannot withstand atmospheric reentry, deep sea pressure, or parachute failures. Avoid all three this week.
♌ Leo
Your need for an audience before testing your invention is noted. The Reichelt footage will live forever. So can you, if you use a dummy.
♍ Virgo
Your meticulous attention to detail would have saved Robert Cocking, who forgot to weigh his parachute. Channel this energy. Check the math twice.
🌡️ Five-Day Hubris Forecast
🌤️
Safe
No inventor deaths forecast
⚠️
Caution
"Watch this" levels rising
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STORM
Winstanley conditions
🔥
Pinto
Spontaneous combustion likely
💀
Fatal
100% chance of irony
📝 Corrections
Correction: An earlier version of this article stated that Franz Reichelt "died instantly." He actually experienced approximately 4.2 seconds of freefall before impact, during which time he was technically still alive. We regret implying he didn't have time to reconsider his choices. He did. He just couldn't do anything about it.
Correction: We previously stated the H.L. Hunley killed "more Confederate sailors than Union ones." For accuracy, we should note it killed 21 Confederate sailors across three crews, then killed 5 Union sailors by sinking the USS Housatonic, making the ratio 21:5 or approximately 4.2 Confederate deaths per Union death. The Confederacy called this "acceptable losses." We call it "math."
Clarification: The Ford Pinto did not "always" explode on rear impact. It only exploded on rear impacts exceeding approximately 25 mph when the fuel tank was punctured by the differential housing bolts. We apologize for implying the Pinto was a death trap. It was a very specific kind of death trap.
⚰️ Obituaries
The Test Dummy Industry
1949 - 2023
The test dummy industry, once a thriving sector of the safety economy, passed away this week after being rendered obsolete by inventors who prefer to "just see what happens." Survived by its children: Crash Test Results, Safety Data, and Preventable Death Statistics. In lieu of flowers, please just use a dummy. Please. We're begging you.
Common Sense (Regarding Personal Safety)
Dawn of Humanity - c. 1003 AD (first documented death), recurring
Common Sense passed away repeatedly throughout history, most recently when a man built a flying car out of a Pinto. Though declared dead countless times, Common Sense occasionally resurfaces, only to be killed again by the phrase "but what if I just..." Memorial services held hourly at patent offices worldwide.
The Phrase "It's Perfectly Safe"
Unknown - Ongoing
The phrase "It's Perfectly Safe" continues to die every time it is uttered, yet somehow keeps being resurrected by overconfident inventors. Scientists are baffled by its immortality. Survivors include: "What Could Go Wrong," "Trust Me," and "Hold My Beer." Services pending indefinitely, as the phrase refuses to stay dead.
💬 Reader Comments (2,847)